Bobson

In 1987, Crolific Garments Mfg. Corp. with the able leadership of Mr. Victor Tan and a mare 30 plus employees gave birth to today’s one of the country’s top fashion apparels-BOBSON. Today, the Company is a medium-scale business manned by creative and industrious people in the fields of sales, marketing, operation, advertising and merchandising. What started as a concessionaire for SM Manila in 1987 and Robinson’s Bacolod in 1990. Bobson is proud of having achieved tremendous growth nationwide in the meantime.

To date, patronizers of Bobson enjoy stylish comfortable clothing from its boutiques nationwide. Forever committed to providing quality clothing, epitome of cool casual wear’ Bobson is endorsed by non other than Mr. Aga Muhlach. He embodies what Bobson clothes are: carefree, relaxed, and stylishly cool. Bobson doesn’t limit itself with looks and styles. The variety of clothing speaks the unending creativity of Bobson fashions from basic to what is “in fashion”. Bobson gives you “ur style” without compromising “urself” It is all about “being u!”

	EXISTING BOUTIQUES
	NORTH LUZON AREA	GMA AREA
	NE Pacific, Cabanatuan 1	Centre mall 2, Tutuban
	Megacenter, Cabanatuan 2	Ever Commonwealth
	Magic Star, Tarlac 1	Robinsons Metro East, Pasig
	Metrotown, Tarlac 2	Robinsons Cainta
	Family Choice, Cauayan	Metropoint mall, Pasay
	Brickstone, Tuguegarao	Outlet Store, A. Bonifacio
	Centre mall, Bataan	Nepo mall, Dagupan
	Baguio Center mall

	SOUTH LUZON AREA	VISMIN AREA
	LSG Arcade, Daet 1	Gaisano, Cagayon de Oro
	Central mall, Daet 2	Firmart mall, Cotabato
	Robinsons Sta. Rosa	Gaisano mall, Butuan
	Robinsons Los Banos	Mindpro mall, Zamboanga
	Robinsons Dasmarinas	Gaisano City, Bacolod
	Pacific mall, Lucena	Bohol Quality mall
		Elizabeth mall, Cebu
	SEEKING URGENT FRANCHISEE FOR THE FOLLOWING CITIES SAN FERNANDO, LA UNION TUGUEGARAO VIGAN OLONGAPO BUTUAN CAGAYAN DE ORO And other locations

FRANCHISEE BENEFITS AND SUPPORT

YOUNG, COOL, CASUAL FASHION LINE
Our brand offers a wide array of apparel for young men’s and girl’s teen, including accessories and fragrances. BOBSON has already gained a strong brand recognition and customer loyalty.

SITE SELECTION, STORE PLANS AND LAY OUT
We will assist you in selecting the best site for your business. Our store design department will be working with you hand in hand in making sure that the architectural and interior design of your store conforms to BOBSON store image. Some of our existing outlets are available to Franchisees as well.

RETAIL EXCELLENCE PROGRAM
Hands-on training program for your store personnel to give them the competitive advantage in the operations and customer service for a lifestyle brand like BOBSON. Our area managers will conduct occasional visits to your store for a continued guidance on all aspects of operations. Moreover, we shall be providing you monthly product info updates as tool in selling BOBSON products.

MARKETING SUPPORT AND ASSISTANCE
As BOBSON franchisee, you will benefit from the national advertising efforts and PR releases of the brand. Moreover, PR we shall be helping you as well in your publicity and store openings.

FRANCHISE PACKAGE:

Franchise Fee:  P 500,000.00
Including:           Use of Tradename
                             Training of staff
                             Site approval
                             Store plans and layouts
Terms:                5 years, renewable
LOCATION REQUIREMENTS:
60 to 80 square meters, ground floor of a mall with supermarket, depart-ment store, cinemas, ample parking, amusement, entertainment, restaurant or street level location with high pedestrian and vehicular traffic near commercial and residential buildings, schools, sub-divisions, churches, restaurants, supermarkets

THE BOBSON FRANCHISE PACKAGE

OUTLET INVESTMENT:
For construction and interior, Cash Register, POS System, advertising and Point of sale materials an estimated Pesos 2 Million
MERCHANDISE:
Estimated 1.5 Million value to initially stock the outlet. Merchandise is given to you on consignment, we require you to post a bond.
STEPS TO A FRANCHISE:
1.) Submit Form below
2.) Submit Letter of intent and confidential questionnaire.
3.) Your application is evaluated
4.) Receive Franchise Offering Circular
5.) Sign Franchise Agreement and pay Franchise Fee
6.) Undergo training and set up business
7.) Opening of your franchised BOBSON.

FOR A FRANCHISE KIT PLEASE SUBMIT THIS FORM
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